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Journal Publications

Journal Publications

Journal Publications

S.NO TITLE
261 Utkarsh. (2022). Tangible and intangible quality cues in service advertising: A construal level theory perspective. Journal of Global Scholars of Marketing Science, 1-17.
262 Srivastava, A., Kumar, R. R., Chakraborty, A., Mateen, A., & Narayanamurthy, G. (2022). Design and selection of government policies for electric vehicles adoption: A global perspective. Transportation Research Part E: Logistics and Transportation Review, 161, https://doi.org/10.1016/j.tre.2022.102726
263 Maiti, A. (2022). Heterogeneous impact of COVID-19 pandemic on individual income across industries. Applied Economics Letters, 1-8, https://doi.org/10.1080/13504851.2022.2141438
264 Srivastava, A., Kumar, P., & Mateen, A. (2021). Supplier development under cooperative and non-cooperative investment structures. Benchmarking: An International Journal. https://doi.org/10.1108/BIJ-09-2020-0502
265 Premkumar, P., Chakrabarty, J. B., & Rajeev, A. (2023). Impact of sustained lockdown during Covid-19 pandemic on behavioural dynamics through evolutionary game theoretic model. Annals of Operations Research, 1-17
266 Taneja, B. and Bharti, K. (2021). Mapping unified theory of acceptance and use of technology (UTAUT) 2: A taxonomical study using bibliometric visualisation. Foresight. DOI:10.1108/FS-08-2020-0079. Emerald
267 Sachdeva, L., Bharti, K., and Badhotiya, G. K. (2022). Modeling of career entry barriers for women in male dominated occupations: A case of Indian railways. Research in Transportation Business & Management, 100871. https://doi.org/10.1016/j.rtbm.2022.100871
268 Adil, M., Sadiq, M., Jebarajakirthy, C., Maseeh, H. I., Sangroya, D., Bharti, K. (2022). Online Service Failure: Antecedents, Moderators and Consequences. Journal of Service Theory and Practice. https://doi.org/10.1108/JSTP-01-2022-0019
269 Bharti, K., Sadiq, M., Jabeen, F. and Khan, F. (2022). Does external attribution motivate pessimistic consumers to purchase organic cosmetics? Australasian Marketing Journal. https://doi.org/10.1177/14413582221127319
270 Sindhu, P. and Bharti, K. (2023). The Effects of Atmospherics and Influencers on Purchase Intention in Social Commerce. Journal of Database Management. https://www.igi-global.com/pdf.aspx?tid=317222&ptid=310090&ctid=4&oa=true&isxn=9781668478929