Media and Public Relations Committee

The Media and Public Relations Committee (MPRC) at Indian Institute of Management Kashipur is the creative and strategic force behind shaping and amplifying the institute’s identity across a diverse spectrum of stakeholders. As the driving force behind the institute’s communication and branding initiatives, MPRC plays a vital role in strengthening the legacy and brand equity of IIM Kashipur while facilitating valuable engagement with media houses, governmental bodies, industry leaders, and the broader audience.

With a vision rooted in excellence, MPRC crafts compelling narratives that reflect the institute’s unwavering commitment to academic rigour, innovation, leadership, and societal impact. Through strategic communication and dynamic storytelling, the committee positions IIM Kashipur as a progressive institution nurturing future leaders equipped to create transformative change.

As the exclusive custodian of the institute’s official digital presence across platforms such as Facebook, Instagram, LinkedIn, YouTube, Spotify, and beyond, MPRC conceptualises and executes high-impact campaigns that resonate with audiences nationwide. From engaging content creation and strategic brand positioning to public relations and digital outreach, the committee continuously elevates the institute’s visibility and influence in the digital ecosystem.

MPRC also oversees the management of the institute’s official website, transforming it into a vibrant digital showcase that captures every milestone, achievement, event, and development within the IIM Kashipur ecosystem.

Serving as the institute’s primary media interface, the committee collaborates closely with clubs, committees, and cells to deliver comprehensive coverage of student life and institutional events. Through visually striking creatives, promotional campaigns, live event coverage, captivating productions, immersive podcasts, and cinematic after-movies, MPRC ensures that every story from IIM Kashipur is communicated with authenticity and precision.

At MPRC, communication is not merely about sharing information; it is about building perceptions, inspiring connections, and shaping the narrative of excellence.

“We make the Idea of IIM Kashipur.”